Marketing Specialist

Company: The Brixton Group, Inc.
Location: San Mateo
Posted on: May 3, 2021

Job Description:

Duration:Direct Hire/Permanent
Compensation:up to $120k Base + up to 15% Bonus + Benefits
Location:San Mateo, CA or Columbus, OH(On-site 1-2 days/week)

*** No Vendors/3rd parties. ***

*** U.S. Citizens and those authorized to work in the U.S. are encouraged to apply. We are unable to sponsor at this time. ***

Responsibilities:

• Design user segments and implement automated, customized email journeys for both the B2C and B2B businesses.
• Set the email strategy and testing roadmap by staying abreast of new developments in email and other channels.
• Manage multiple projects across growth, engineering, product, legal, and data science teams.
• Analyze email performance and communicate progress effectively to CEO, co-founders, Head of Growth, and other stakeholders.
• Collaborate with Growth team channel owners to build a cohesive user communication program.

Requirements:

• Must be a CertifiedSalesforce Marketing Cloud professional.
• 4+ years of experience with at least 2+ years designing lifecycle, retention, and/or lead generation email campaigns.
• Strong written communication, attention to details, and project management skills.
• Strong analytical ability. Comfort understanding funnel performance, designing experiments, and reasoning logically.
• Ability to design systems that can anticipate risks, and automatically mitigate them.

Keywords: The Brixton Group, Inc., San Mateo , Marketing Specialist, Other , San Mateo, California